Apple retail stores are apparently kicking some ... according to this:
http://arstechnica.com/apple/news/2009/11/apple-reveals-telling-statistics-at-new-store-preview.ars
bad economy and all...
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Well its no surprise - if you want to buy a notebook at retail they are one of the few offering a decent expereince and consistent product with understandable choices.
And these with everything in the cloud anyway, days folks care more about those things (simple choices, product quality, retail experience) than operating systems.
In fact when I compare my recent seaerch for a laptop, the difference between my experience walking into an Apple store (clean, efficient, clear) vs the confusion and apathy at Best Buy or the failed attempts at coolness with no substance behind it Sony Store - or the rank cluenessness at Office Depot and Stapes.............well frankly, my ony question is why arent MORE people who do tech shopping at retail going to Apple.
The rest are going to have to buck up. Some of them, eg Acer, have some very interesting product that really hits the spot for a great many buyers out there. However relying retail partners like Best Buy and Office Depot is NOT really putting their best foot forward at this crucial level of the purchase. Those guys have distribution coverage but their retail-level handling of the customer is prehistoric compared to Apple. -
$26 M of sales every year per store? That is what, maybe 40 Macbook Pros per day? That's a lot.
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Yeah, impressive to say the least.
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That 6.6 billion$ figure, is that in retail stores alone? If so, that's even more impressive, considering I've yet to see an apple store in VA that I haven't had to go out of my way to get to.
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Yeah no kidding. THe closest one to me is 2 hours away, the closest Best Buy however, is 5 minutes away.
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If it wasn't for the restocking fee for returns, I would buy all my apple stuff from the apple store... But why do that when you can buy the exact same item from best buy / futureshop for the same price (or even cheaper with coupons/promos) with no risk returns?
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^^ This is true. I was able to exchange my MBP 2 times at Best Buy until I got the perfect one...with no restocking fees. That is the one thing BB is good for...their no hassle return/exchange policy.
Apple reveals telling retail statistics at new store preview
Discussion in 'Apple and Mac OS X' started by steve p, Nov 13, 2009.